Research task: Dance music

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Research task: Dance music





What makes all of these music videos from the dance music genre?
All of the music videos from the dance genre contain dancing inside the video and show a happy and upbeat side to the video. They have done this so that the video appeals to the audience. In all of the music videos they use colour to make them stand out. Branded sportswear is worn in the music video to symbolise the sport aspect of the video, this also shows that the music can be danced to and also you can do sports to the music.

Explore how the artists are using representation to appeal to their target audience in these three videos by picking out key frames from the video to analyse.
In these music videos the artist has represented themselves to their target audience as being happy and 'free'. They are all free to do what they want with no one stopping them. They also are making other people feel free and happy (especially in the first video).

What other music videos could you find from the same genre? Outline two and explain why you think they are termed dance.
They both feature dance in their videos and have a beat to it that is easy to dance to.They both feature sports clothing and bright colours.






The history of the dance music:
Dance music is music composed specifically to facilitate or accompany dancing. It can be either a whole musical piece or part of a larger musical arrangement. In terms of performance, the major categories are live dance music and recorded dance music. While there exist attestations of the combination of dance and music in ancient times (for example Ancient Greek vases sometimes show dancers accompanied by musicians), the earliest Western dance music that we can still reproduce with a degree of certainty are the surviving medieval dances. In the Baroque period, the major dance styles were noble court dances (see Baroque dance). In the classical music era, the minuet was frequently used as a third movement, although in this context it would not accompany any dancing. The waltz also arose later in the classical era. Both remained part of the romantic music period, which also saw the rise of various other nationalistic dance forms like the barcarolle, mazurka, ecossaise, ballade and polonaise.

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