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Olivia Maclean- Coursework submission

https://oliviajademac01.wixsite.com/mysite-1

Target audience research

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Target audience research Your Target Audience: A culturally sophisticated 16-25 AB demographic. AB Demographic: A - Upper Class - Higher managerial, administrative or professional. (4% of population) B - Middle Class - Intermediate managerial, administrative or professional. (23% of population) misinterpretation of the Indian culture  Female dancer (artist) in revealing clothes Represents boys and girls in the same way, neither of them are wearing revealing clothing and the video is all around suitable. The actors are teenagers and are not  

Artist's websites

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Artist's websites

Making Media: Textual Analysis of a Dance Music Video

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Making Media: Textual Analysis of a Dance Music Video How does Dance Music appear to represent its fan base in its videos? What key ideas/ideologies are present within both? Symbolism? What tone is created in both music videos and how? What Media Language has been deployed to create meaning in both videos? In Tiesto's red lights music video editing: jump cuts

Comparing texts

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Comparing Texts Both are sports theme  Both have a woman in the image They both represent feminism  They both introduce the idea that women are powerful and cannot be objectified 

Representations in Advertising

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Representations in Advertis ing feminism Shows that women are only strong in the kitchen, because it is a cleaning product. consumerism celebrity culture multiculturalism changing attitudes to sexualities postmodernism

Theresa May newspaper front pages

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Theresa May newspaper front pages