Olivia's Media Blog

Stranger Things: The accuracy of depiction (realism) of 80s America may come into question as the series is more of a homage/tribute to cinema and the Spielberg cinematic universe and may appeal to two distinct audiences (nostalgic and contemporary).  The show brings in modern representational subversions to counter the truth of 80s America, e.g. Joyce is a single parent mother holding together a family through working, her ability to influence Hopper to look for Will; Nancy subverts cultural and social codes and conventions, possibly to show degree of fourth-wave feminism which is embraced in modern society today and appeal to modern audiences: she anti-stereotypically excels at science while still fitting stereotypes of teenage girl (reflecting theories such as Gauntlett), hence role is somewhat atypical for genre; the androgynous Eleven and the fluidity of gender which may be recognisable by modern audiences.  Episode one representations are largely shaped by nostalgic

Audience profile D83 has a demographic audience of: ABC, middle class/upper class/working class. The demographic would have to be intelligent in a way, as the television series is in German and any non German viewers would need to be able to read the subtitles. The audience is very specific, as D83 is based on the cold war, therefore the majority of the audience ( Psychographic ) will be interested in history, particularly interested in the cold war, as well as those interested in 'action' television series or 'spy' television series.. D83 is not very popular and isn't advertised as much as stranger things is. It is shown on 'All 4', which isn't a very popular form of media outlet, whereas Netflix is a globally know television company that the majority of people have access to. How does this affect context and advertising? The type of advertising used needs to be related to the audience to ensure that the effectiveness is heightened. Due to

Social Contexts of Stranger Things In which country is the drama set?   USA, Indiana, Hawkins In which country is the drama made?  America  What is the social identity of the people in the drama?    Suburban American families, Small town and White middle class (mainly) Who makes the drama?  The Duffer brothers, 21 Laps Entertainment Monkey Massacre, Netflix Are they a small independent organisation or a large multi-national / global conglomerate?   They are a small independent organisation, consisting of the two Duffer brothers. Netflix and 21 Laps entertainment Monkey Massacre are both large global organisations. Netflix is available in most countries (except: China, North Korea , Syria and Crimea. How is the social identity of the country of production reflected in the drama?   The social identity of the country is shown through the use of the obvious classes between people (e.g. The Wheeler's vs The Byers). It also shows women carrying out stereotyp